Target churns out a designer collaboration every few months, it seems, so the announcement that they’d be launching a new collaboration wasn’t surprising. But their newest collection will satisfy your fashion appetite and make you feel good shopping it!
The retailer has partnered with designer, humanitarian and FEED founder Lauren Bush Lauren on the FEED USA + Target collection. You may already know FEED from its signature burlap bags which, through the purchase of one, feeds one child in school for one year through the World Food Programme (WFP). Funds raised from FEED bag sales have already provided 60 million meals to children around the world. Now, FEED is going even bigger with a 50+ piece limited-edition collection which will benefit Feeding America, the leading domestic hunger-relief charity. Each item will display the number of meals donated to Feeding America from the purchase. Prices range from $3 to $400.
Lauren, who co-designed the collection of apparel, accessories, stationery, home & sporting goods, said about the partnership:
“As the founder of FEED, I am passionate about the fight against hunger and am thrilled to partner with Target to create our first lifestyle collection to make an impact on this issue. Through sales of the collection, we hope to provide 10 million meals to Americans in need, making it the largest U.S. initiative in FEED’s history.”
The FEED USA + Target collection will be available in Target stores and online June 30.
Source: A Bullseye View