It pays to be a fashion & style blogger from Sweden. Elin Kling, who launched her blog, Style by Kling, back in 2007, recently collaborated with H&M to launch an 11-piece capsule collection, with 10 percent of the proceeds going to UNICEF. The results are stunning – like the abstract-printed maxi dress, wide-legged, white raw-edged trousers, a distressed black leather jacket and a stark white envelope clutch – and so is Kling who models the collection herself. Those are just some of the covetable pieces but unfortunately for most, they only will be available in H&M stores in Sweden starting Feb. 3. Too bad, because this is one collection we’d be ready to camp out for.
From Kling’s blog:
“The collection…is a modern, light and minimalistic collection with bohemian influences. The saying “less is more” gets an important meaning. The result is a strong and clear collection, where silhouette and materials are more important than decoration. The details are well considered and discrete, such as the un-even hem on the washed leather-jacket, the hidden chain at the neckline on one of the dresses, and the raw edge on the wide pants. The balance between the hard, tough and sculptural, and the soft, draped and feminine suits both H&M and Elin perfectly.”